Quality Tiering Standards

Tiers, Color & Lockups

The Ocean Horizons three-level tiering reflects both quality and price:

The Ocean Horizons tiering scheme always presents the primary brand logo with the OH Poly pattern.

THE OCEAN HORIZONS TIERED LOCKUP: Premier, Essentials, and Merit tiered naming is set in Enchanted
OH POLY PATTERN AND COLOR CUE

Application

The practical application of the Ocean Horizons tiered lockup allows for the tier to read through to the product name — i.e. “Ocean Horizons Premier Red Snapper” in the example here.

The Quality Assured Emblem should never dominate the Ocean Horizons brand identity. Screening is the usual solution to prevent the marks fighting for attention.

Packaging

The Ocean Horizons package design system is crafted for consistency across the quality tiering schemes.

Brand Team Contact

For questions about logo usage or to request digital brand files, don’t hesitate to contact us.

John Doe
Title
john.doe@unipro.com